COURSE OVERVIEW
t's true. Preparation is key, especially when it comes to selling. Successful salespeople know it. From mastering product knowledge to understanding what the client wants and figuring out how to clinch the sale, they always do their homework.
But knowing what to prepare, and how to prepare, can't be left to trial and error. That's because developing the ability to see through the client's eyes, pinpoint their needs, think outside of the box, and deliver a convincing presentation takes time, training, practice, and then more practice. As a module of the Selling Essentials Training Series, this class prepares your sales force to approach each sales call with the skill, confidence, and know-how to achieve results.
KEY TOPICS COVERED
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The difference between features and benefits
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The importance of being perceptive and relating to the customer’s situation/needs
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A presentation model with guidelines to help salespeople to present in terms of benefits that match a customer’s strongest need
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How to apply the four steps of the objection-handling model for identifying and responding to a customer’s concern
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Discover how to phrase questions in a way that clarifies how the customer feels and pinpoints their true hesitation
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A closing model with guidelines to help salespeople to effectively close after a presentation
WHAT PARTICIPANTS WILL LEARN
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Effectively present solutions using the Presentation Model
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Describe the features and benefits of a product or service
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Identify typical customer objections
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Deal with and overcome objections using the Objection-Handling Model
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Describe the steps for closing
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Demonstrate how to close the sale
TARGET AUDIENCE
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Leaders
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Managers
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Staff
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Supervisors
REQUIREMENTS
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Basic desktop, laptop or tablet
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Microphone and speakers or headset with microphone
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Webcam (optional)
EACH COURSE INCLUDES
Thoroughly researched and unabridged course materials
Course handouts delivered via email
Expert teaching, troubleshooting and in session coaching
Helpful, self-assessments to evaluate your performance session by session
Action time where you’ll get clarity on how to apply what you’ve learned
Spotlight sessions to diagnose trouble spots
An unforgettable experience
Portinars completion certificate
This course is offered in 2 different formats
Course Time
8am-12pm
or
1pm-5pm
Course Length
3.5 Hours
Class Size
20 Seats Max
Format
Virtual
Interaction
High
Price
$200 per
student
Course Time
60 Days
Course Length
3 Hours
Class Size
N/A
Format
Self-Directed
Interaction
Low
Price
$150 per
student
WHAT STUDENTS ARE SAYING...
"Our Portinar instructor was a dynamic, content rich speaker who effectively reaches people wanting to find their place in today’s work world. I have experienced firsthand how Wade can mobilize and empower people to take positive steps to find work that is meaningful and well suited to their own needs. For teams seeking the courage to re-enter a much-changed work world after off-ramping, Wade is able to paint a picture of why their voices and work ethic are needed in today’s work world."
~Harold Caldwell, University of Phoenix